I make identities that stay legible.

I’m Noa Lund, an independent designer in Lisbon. For fourteen years I’ve worked with founders, publishers, and small teams on identities, books, and websites. I work alone by choice, so you always deal with the person doing the work.

14

Years in practice

80+

Projects shipped

12

Industry awards

Looking up between two office towers
Long conference table beside floor-to-ceiling windows

Principles

01

Say one thing.

A clear idea survives bad printers, small screens, and new staff.

02

Show real work.

You see the design itself every week, never a mood board about it.

03

Edit hard.

Most of the quality comes from what gets taken away.

Process

Listen

I read everything you have and talk to the people closest to the work. You receive a one-page summary of the problem.

1 week

Define

We agree on the idea, the scope, and what would make this project a success.

1 week

Make

I design in short cycles and show real work every week, not polished presentations.

2 to 6 weeks

Launch

I prepare final files, train your team, and stay available for two weeks after launch.

1 week

Experience

2022–Now

Independent Designer

Noa Lund Studio

Lisbon

2019–2022

Design Director

Parallel Works

Berlin

2016–2019

Senior Designer

Field Office

Amsterdam

2014–2016

Designer

Kern & Co.

London

2012–2014

Junior Designer

Studio Marrow

Porto

Recognition

2026

Identity of the Year

Halden Design Awards

2025

Featured in Issue 14

Form Quarterly

2025

Editing as a Design Skill

Typeface Forum

2024

Best Small Studio Site

Open Web Prize

2023

Profile: Working Alone

The Studio Journal

2022

Silver, Book Design

The Book Society

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